Jeffersonville, Indiana

Identity development for the Jeffersonville Downtown Historic District.

The project began with the design of a new city seal to reflect Jeffersonville's rich history. The seal was integrated over time into all aspects of the city's identity, including a new city flag, the newly remodeled city office buildings, a new website, as well as all city stationery, business cards, other print and promotionals materials. Project included Riverside Drive overlook signage, a large district directory highlighting historic sites and markers, directional signs, parking signs, and street signs.